AI Insights · Timothy · June 2025
Performance of Top 5 Toddler Games on Unified Platform in Australia Q2 2025
Explore the performance trends of the top toddler games in Australia during Q2 2025, including downloads, revenue, and active user data from Sensor Tower.
In the second quarter of 2025, the toddler games category in Australia saw various trends across the top-performing apps. The data, sourced from Sensor Tower, highlights the performance of these applications on a unified platform.
Minecraft Education by Mojang maintained a consistent presence with weekly downloads fluctuating between 10K and 19K. The weekly active users exhibited a steady increase, peaking at approximately 61.6K by the end of June.
Color by Number：Coloring Games from Wildlife Studios experienced a significant surge in weekly downloads, reaching as high as 16.2K in April before stabilizing around 12.5K by the end of the quarter. Weekly revenue saw a gradual increase, peaking at $5.8K, while active users ranged from 20.2K to 33K.
Candy Crush Saga, a well-known title by King, showcased impressive weekly revenue figures, averaging around $500K. Downloads remained relatively stable, with minor fluctuations between 6.7K and 9K, and active users experienced a gradual decline from 142.6K to 108.1K.
Reading Eggs - Learn to Read by Blake eLearning saw weekly revenue peak at $122.3K towards the end of the quarter. Despite modest download numbers, ranging from 4.4K to 6.2K, the app maintained a stable active user base, ending the quarter with approximately 43.5K users.
Finally, Lingokids - Play and Learn from Monkimun Inc showed consistent weekly revenue around $22K. Downloads remained steady around the 3.4K to 5.6K range, and active users hovered around 11K throughout the quarter.
These insights provide a detailed overview of toddler games' performance in Australia, with more data available through Sensor Tower for those interested in deeper analysis.
